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Got Ads?

Creating a Google Ads campaign is so frustrating!

Come up with keywords that are searched a lot but don't have high competition - because those exist. Use those keywords in your ad, but make sure you use popular keywords, but make sure you make your ads unique, but add more headlines, but make sure they're unique. Oh, you made sure you have keywords in every headline? We're still going to give you a quality score that makes it look like you haven't used any. Just because.

Okay, I'm venting. But I really thought that Google Analytics, Google Ads, and integrating them together would be more straightforward. You watch a video or two and it looks easy, but then you try it and find out that it's different for every site builder and also they've updated it and you can't use anything you learned before. Sorry.

Anyway, I think I have it all figured out and now I just have to sit back for a few days and see what data I get so that I can find what works and what doesn't. It's kind of funny, because I want it to be successful, but I also live in fear that people will find my site and actually order a product. I'm the best businesswoman ever.

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